Genlore Woodcraft is the studio furniture practice of Jack Zarovy based in Madison, WI.

Jack founded Genlore Woodcraft in 2017 to explore modern furniture aesthetics with a focus on craftsmanship and locally sourced hardwoods.

Using a balanced approach of machines and hand tools, Jack builds stools, chairs and benches with impeccable joinery and fluid, organic sculpting to complement any body and any space.